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Data for Persuasion: A Guide for Becoming a Data-led Organization
Friday, April 2, 2021
Table of contents
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Data literacy is critical to making data work in a way that drives better decisions and processes across your business. In this session, learn how a $21 billion healthcare provider successfully bolstered data literacy at all levels of the organization, thereby creating a company now powered by self-service BI.In this session, you’ll learn how to:
- Empower your organization with data, delivering data solutions for every knowledge worker in your organization
- Support and enable key organizational decision-making processes and align BI efforts with the needs of multiple audiences
- Define and implement an effective change management communication strategy and put communication mechanisms in place that encourage self-service BI adoption
- Demonstrate data literacy to create authority and credibility
Speakers
April Weitzel, Senior Manager, Analytics, UPMCJake Collins, Director, Marketing Intelligence Marketing Communications, UPMC
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