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In today’s digital economy, your data’s value will be limited and muted if it remains siloed within individual business systems. The power of digital transformation can only be unleashed when data flows freely between key business systems. The connective tissue between these applications is often APIs (Application Programming Interfaces). These computing interfaces are the conduits through which data is passed into analytics and business intelligence platforms to power reports, dashboards, alerts, apps, predictive models, and so on. Without reporting APIs, it would be difficult, if not impossible, to properly manage, assess and optimize the performance of fast-moving digital businesses. Reporting...

Some may be surprised Uber has any data challenges, given its explosion around the world. But the rideshare company took to the virtual stage at Domopalooza to discuss its data challenges and how it set about solving them. Director of global travel and expense at Uber, Anthea Crittle, said her business unit had a number of different data sources that needed to be consolidated and presented to the business in a dynamic and transparent way. “We were tasked with making data and analytics available to the business teams for transparency of metrics to help drive outcomes,” Crittle said....

La-Z-Boy has been around for nearly 100 years. However, in the 1990s, recession and various competitors manufacturing overseas hit the company hard and it decided to switch up its marketing to attract more affluent and younger buyers, as well as women. Now, with around 161 stores across the US, the retail strategy is simple: To provide an exceptional team store experience to empower its team to provide an amazing customer experience (CX). La-Z-Boy business intelligence and data manager, Erika Janowicz, said at Domopalooza its products are a high ticket purchase, so excellent CX is vital. “Customers want to...

Today’s marketing leaders have a never-ending stream of decisions to make, along with short to long term initiatives that they must continuously optimise and change. The volume of data required to make these decisions adds increasing levels of complexity. In 2020, it won’t be the case of looking through simple linear reports, instead CMOs must balance competing and ever-changing values to build high-quality personalised customer experiences that deliver real business value. In fact, Domo’s latest IDC research shows nearly 70 percent of marketing leaders say that improved customer targeting outcomes is extremely important and 58 percent see improving performance...

Guardicore, HubSpot, Zscaler, Domo, SAP, Slack, CloudBolt Software, OpsRamp, Fortinet,...

Domo launched the next generation of the Domo Appstore including a new collaboration with Amazon Web Services (AWS) designed to help customers modernize any business process and get BI leverage at cloud scale in record time. Through Domo’s collaboration with AWS, customers will be able to access and integrate any data they’ve subscribed to from AWS Data Exchange directly in Domo and easily get that data into the hands of anyone across the business. AWS Data Exchange is a new service that makes it easy for millions of AWS customers to...

A new collaboration with Amazon Web Services and an enhanced tool to help in-house developers create applications highlight the latest update of the Domo analytics platform, unveiled on Wednesday. The new features and upgrades are part of the launch of the latest version of the Domo Appstore, and come about six months after Domo -- based in American Fork, Utah, and founded in 2010 -- expanded its management team with the goal of developing more partnerships. The AWS collaboration will enable users of the Domo analytics suite to access third-party data they've subscribed to from AWS Data Exchange...

For today’s digital businesses, data can serve both as an input and an output. Data can be an invaluable asset if it is well-managed or a costly liability if it’s not. In no previous decade has data been as integral to business success as it is now. With most organizations engaged in various digital transformation initiatives, data has never been more abundant—or more crucial. And yet, even with all of the data we now possess, you’ll still find most organizations struggling to tap into its full potential. While many are expecting technology—artificial intelligence, augmented analytics, and so on—to potentially close...