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Data on the Right Trajectory: Ensuring Data Quality from Start to Finish
Saturday, February 8, 2025
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Without trust in the data, even the most sophisticated dashboards can fail to deliver value to the end user. Discover how a small analytics team at a media agency tackles the challenge of data accuracy, integrity, and democratization to build trust in the data. Join us to explore the power of custom dashboards to establish and uphold rigorous quality control standards, ensuring your data remains pristine and actionable.
These are the key takeaways:
- How to boost your organization’s confidence in its data.
- How to make the most of alerts and scheduled reports in QC processes.
- How consistent naming conventions streamline data organization, reducing QA time by making errors easier to identify and resolve.
Speakers
Ashlyn Wade
Data Operations Supervisor
Jeff Keen
Senior Marketing Analyst
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