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AI Agents in the Enterprise: What They Are, How They Help, and Why They Matter

Most organizations don’t struggle with a lack of data—they struggle with a lack of time to use it. Analysts are overburdened, dashboards go stale, and decisions are delayed because the insight didn’t reach the right person soon enough.

AI agents solve for this. These intelligent systems monitor data, automate analysis, and assist decision-makers across the organization, making it possible to scale data access and action without constant human intervention.

In this article, we’ll break down what AI agents are. Then we’ll explore how they’re changing enterprise data workflows to learn what business teams should know to use them effectively.

What are AI agents?

An AI agent is a system that can autonomously perform tasks, make decisions, or interact with other systems or humans—often without constant supervision. Think of them as intelligent software entities that are purpose-built to carry out specific objectives using artificial intelligence.

Unlike simple automation tools, AI agents don’t just follow pre-defined scripts. They learn from data, adapt to new inputs, and collaborate with other systems. They can analyze information, prioritize actions, and respond to changes in real time.

In an enterprise context, AI agents are often embedded in platforms that support sales, marketing, HR, operations, and especially data and analytics. They help teams work faster and make better decisions by removing friction from workflows and surfacing key insights automatically.

Why AI agents are taking off now

There are several factors driving the current wave of AI agent adoption in enterprise settings.

As generative AI and large language models (LLMs) have matured, the door has opened for AI to understand and respond to human intent with remarkable fluency. Employees can now interact with data, systems, and processes using natural language without needing technical expertise. That alone changes the game.

Workflows have also become more complex and distributed than ever. Teams are managing growing volumes of data across multiple tools and departments. AI agents can bridge these gaps, keeping data flowing and insights aligned as business needs shift.

And as pressure continues to grow for doing more with less, economic uncertainty has made efficiency and automation top priorities for enterprise leaders. AI agents help teams scale without increasing headcount by automating repetitive tasks, assisting with analysis, and reducing operational delays.

Finally, expectations around data access have changed. People across the organization—not just analysts—want to interact with data and get answers quickly. AI agents lower the barrier to entry, making it easier for more people to engage with data in meaningful ways.

In short, the technology has matured, the need has accelerated, and the workplace is ready.

How AI agents support data analytics

AI agents are especially powerful in the data analytics space because they help teams move from “What’s happening?” to “What should we do next?” without relying on constant human intervention. Here’s how they help:

Automating data prep and pipeline tasks

Before any analysis can happen, data has to be collected, cleaned, and organized. AI agents can take on repetitive ETL (extract, transform, load) tasks, streamline pipeline operations, and ensure data goes where it’s supposed to go, accurately and efficiently. That means analysts and engineers can focus on strategic work instead of firefighting integration issues.

Assisting with query generation and exploration

Many AI agents are equipped with natural language processing (NLP), which means non-technical users can ask questions like “What were Q2 sales in the Northeast?” and get instant, accurate answers pulled from real-time data. Behind the scenes, the AI agent converts that request into a SQL query and serves up results, no code or training required.

Surfacing insights proactively

AI agents don’t wait for you to ask the right question. They can monitor dashboards, KPIs, and trends in the background and alert you when something unexpected happens, like a sudden dip in conversion rates or a spike in churn. These proactive insights help business leaders act quickly instead of reacting late.

Driving predictive and prescriptive analytics

Once AI agents understand your historical data, they can forecast future trends. For example, an AI agent might predict inventory shortages based on seasonal demand or recommend which customer segments to prioritize based on conversion likelihood. This helps leaders move beyond gut instinct and toward data-backed strategies.

Supporting cross-functional data access

AI agents reduce bottlenecks between data teams and business teams. Instead of relying on analysts to create reports or pull numbers, marketing, finance, and HR teams can interact directly with AI-powered interfaces to get the data they want, instantly and independently.

How AI agents differ from traditional automation

It’s easy to confuse AI agents with older automation tools. But while both aim to improve efficiency, they operate very differently.

Traditional automation relies on fixed rules and logic. You define exactly what should happen and when. If the situation changes, the system breaks or requires reprogramming.

AI agents, on the other hand, are dynamic and adaptive. They use machine learning and reasoning to understand context, make decisions, and handle exceptions. This flexibility allows them to operate in unpredictable or data-rich environments where rule-based systems struggle.

They can also interact with humans in natural language, infer intent, and offer recommendations based on patterns in the data. That makes them valuable not just for executing tasks, but for assisting with decision support and analysis, especially in complex, fast-moving enterprise environments.

What makes a good AI agent?

Not all AI agents are created equal. As enterprise teams explore tools and platforms that embed AI agents into their workflows, it’s worth understanding what separates helpful assistants from hype-heavy features.

A good AI agent is:

  • Adaptable
    It learns from new data and adjusts its behavior over time rather than relying on rigid scripts.
  • Context-aware
    It understands business logic, past performance, and the broader goals of the organization, not just surface-level numbers.
  • Integrated
    It fits into your existing data environment and workflows, pulling from trusted systems and surfacing insights where people already work.
  • Transparent
    It can explain why it made a recommendation or flagged a trend, giving teams confidence in its outputs.
  • Accessible
    It supports natural language interaction and requires minimal training, making it usable for technical and non-technical employees alike.

Evaluating AI agents against these criteria can help you prioritize tools that will create lasting value across your organization, not just short-term efficiency gains.

Real-world examples

Here’s how different teams are putting AI agents to work in data environments across the enterprise:

Marketing: Campaign optimization

A marketing team uses an AI agent to monitor campaign performance in real time. The agent flags underperforming ad sets, suggest reallocation of budget based on engagement data and predicts which channels will drive the highest ROI for the next quarter.

Sales: Lead scoring and forecasting

Sales teams rely on AI agents to score leads based on behavioral data and forecast pipeline health. Instead of relying on static reports, reps get daily insights about where to focus their attention, and sales leaders get accurate projections without hours of spreadsheet wrangling.

Operations: Supply chain monitoring

Operations teams use AI agents to detect supply chain risks before they escalate. By analyzing order volumes, delivery times, and vendor data, the AI agent identifies bottlenecks and recommends rerouting shipments or increasing inventory to prevent delays.

HR: Workforce analytics

HR teams benefit from AI agents that track turnover trends, monitor employee engagement, and flag potential retention issues. These agents analyze internal survey data, manager feedback, and performance metrics to help HR proactively support team health and productivity.

Finance: Variance analysis and forecasting

In finance, AI agents are being used to monitor budget performance, analyze spending patterns, and assist with forecasting. For example, an AI agent might notify the finance lead when a department is trending over budget and offer projections for how that trend could impact the quarterly forecast.

Customer support: Case triage and knowledge surfacing

Customer service teams are deploying AI agents to classify support tickets, prioritize urgent issues, and suggest helpful documentation. These agents reduce time to resolution, improve customer satisfaction, and help support teams operate more efficiently.

Executive leadership: Unified data snapshots

C-suite leaders use AI agents embedded in dashboards to get cross-functional summaries without having to dig through reports. AI agents surface anomalies, summarize key shifts in business performance, and can drill down into operational metrics as needed.

Benefits of using AI agents in the enterprise

The use of AI agents across enterprise organizations offers both tactical and strategic advantages:

  • Speed and efficiency
    AI agents reduce the time it takes to prepare data, run reports, and identify key patterns.
  • Smarter decision-making
    With real-time analysis and automated insights, teams can make better choices backed by fresh data.
  • Cost savings
    Automating repetitive work means less time spent on manual tasks and fewer resources required for support roles.
  • Data democratization
    More employees can interact with data without needing to learn SQL or rely on others to get insights.
  • Scalability
    As your organization grows, AI agents scale with it. They can handle more data, more use cases, and more users without slowing down.

Getting started with AI agents

If you’re exploring how AI agents can support your team, here are a few tips:

  1. Start with a clear goal. Whether it’s reducing reporting time or increasing data access for your team, having a clear use case helps focus implementation.
  2. Choose the right platform. Look for tools that embed AI agents natively into dashboards, workflows, and alerts so your teams don’t have to juggle multiple systems.
  3. Pilot with one department. Start small with a single team, then expand once you’ve seen results. Marketing, sales, and operations are great starting points.
  4. Build trust with transparency. Make sure your AI agent can explain its decisions. That helps drive adoption and ensures teams feel confident in the insights they’re seeing.

Before implementing AI agents, consider whether your organization is prepared to support and sustain them. Here are a few questions to ask:

  • Is our data clean, structured, and accessible from a central platform?
  • Are key workflows digitized and measured consistently?
  • Do we have a high-value use case where insight or automation would make a measurable difference?
  • Is there leadership buy-in and a plan for onboarding business users?
  • Are we set up to monitor agent performance and continuously refine its outputs?

If you can answer yes to most of these, you're in a strong position to begin.

Unlock the value of your data with AI agents

AI agents aren’t just automating tasks—they’re transforming how organizations interact with data. By reducing friction, accelerating insights, and empowering more people to act on information, AI agents are helping businesses make faster, smarter decisions at scale.

With Domo AI, you can bring these capabilities into every corner of your organization. From real-time alerts to intelligent recommendations, Domo’s AI-powered agents work behind the scenes to keep your business moving forward without adding complexity.

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