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How Sony Interactive Entertainment creates an advantage by sharing data across its massive partner network

How Sony Interactive Entertainment creates an advantage by sharing data across its massive partner network

Live Online
Wednesday, March 30, 2022
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How Sony Interactive Entertainment creates an advantage by sharing data across its massive partner network
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Video transcript
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Brook Girma
Technical Product Owner
Sony Interactive Entertainment
Brook Girma
Sony Interactive Entertainment
Technical Product Owner
Chris Haleua
Director, GTM Execution
Domo
Chris Haleua
Domo
Director, GTM Execution

Chris Haleua is Product Management Director for Domo Everywhere. He is responsible for leading all external distribution and branding options. The past fifteen years as a product manager, marketer, and analyst at Domo, Adobe, and Omniture have led to him to a love for data storytelling. He has a decade of experience integrating analytics and marketing systems for strategic enterprise accounts. Chris enjoys helping decision makers in all departments combine data, visuals, and narrative to drive change. That change becomes even more meaningful when it extends beyond company borders to help customers make smarter decisions as well.

Griffin Dissatti
Sr. Product Marketing Manager
Domo
Griffin Dissatti
Domo
Sr. Product Marketing Manager

As one of the largest entertainment and media companies in the world, Sony Interactive Entertainment has content relationships with thousands of external creators.

In this session, we’ll explore how they have leveraged their investment in Domo Embed to build a portal for those content creators. This enables them to quickly and continuously distribute relevant data to each creator, allowing them to make updates and keep content flowing as smoothly as possible for end users.

In this session, you’ll learn:

  • What Sony did to implement Domo Embed at massive scale
  • How they established different tiers of external partners for sharing data
  • Strategies they implemented for onboarding large amounts of external parties to a system with which they may not be familiar
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Chris Haleua
Domo
Director, GTM Execution

Chris Haleua is Product Management Director for Domo Everywhere. He is responsible for leading all external distribution and branding options. The past fifteen years as a product manager, marketer, and analyst at Domo, Adobe, and Omniture have led to him to a love for data storytelling. He has a decade of experience integrating analytics and marketing systems for strategic enterprise accounts. Chris enjoys helping decision makers in all departments combine data, visuals, and narrative to drive change. That change becomes even more meaningful when it extends beyond company borders to help customers make smarter decisions as well.

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