PDP: Column Masking

When it comes to sharing DataSets, it can be a struggle to ensure the right data is being shown to the right people. Frequently, a DataSet that would be valuable to a broad audience contains just a handful of sensitive columns, such as PII. In the past, you might have created a duplicate of that DataSet (but without the sensitive columns) to share with other users.  Workarounds like that not only complicate operations but also consume valuable time and resources.  

That’s why we’re so excited to announce PDP: Column Masking, a new feature that eliminates this hassle by allowing you to selectively redact, partially mask, or obscure data at the column level. This feature empowers data owners and administrators to define masking policies and rules that protect sensitive data for different users or groups. Whether it’s redacting, partially masking, nullifying, or hashing information, PDP: Column Masking ensures compliance and integrity without compromising functionality.

With PDP: Column Masking policies, you can:  

Protect sensitive data with precision
Customize data masking at the column level, tailoring access for specific users or groups.

‍Streamline operations while saving time
Eliminate the need to create and manage multiple versions of the same DataSet. A single DataSet can now meet the needs of diverse audiences.

Scale with simplicity
Apply one policy to multiple columns for efficient and scalable management.  

Maximize data value across audiences
Share meaningful insights with stakeholders without exposing sensitive information.

By removing the need to create redundant DataSets, PDP: Column Masking simplifies data management, strengthens security, and streamlines scalability.