Lights Out & Data On: FanCapital's Real-Time Engine

What does it take to truly operate in real time in the world of sports? At FanCapital, the ability to act on fan engagement instantly is what turns fans into loyal communities and drives revenue. In this session, FanCapital’s analytics team will share how they partner with leading sports teams and athletes, including Domo-sponsored Alex Albon, to build data-driven fan engagement platforms. By leveraging Domo and cloud-based integrations, they’ve created a real-time decision-making engine that transforms live fan signals into immediate actions. Looking ahead, the session will also explore how AI-powered workflows can drive even faster, smarter decisions without manual analysis. Join us to see how FanCapital is moving from reactive reporting to real-time action and what the future of AI-driven fan engagement looks like.

Key Takeaways:

• From Insight to Action: See how we use analytics to capture fan attention at the right moment and turn fan signals into immediate, revenue-driving actions.
• Building the Engine: Discover how we leveraged Domo and cloud integrations to build a real-time data engine that operationalizes data across your teams.
• The Next Frontier: Get a look at how automated alerts, summaries, and AI agents will shift teams from monitoring data to acting on it instantly.