Live Pipeline, Cultivated, and Realized Revenue Hub for BD Teams

## The problemBusiness development teams in customs and logistics often run on a weekly Excel file pulled by a director, filtered for probability and deal size, then emailed out. Individual reps cannot see their own pipeline shape between Mondays. Regional managers cannot tell which deals are stalling. Leadership cannot justify expansion spend without redoing the math themselves.## What this app doesA three-view performance hub — Pipeline, Cultivated Revenue, Realized Revenue — that scopes by region and by role. Leaders scan the funnel by stage and revenue at each stage. Regional managers see individual rep pipeline value and pull-through, sorted by aging deals that need coaching. Reps log in to see only their own deals, oldest first, with a weekly nudge listing top opportunities that have not progressed in sixty days. A 30/60/90-day forecast tile applies the same filters every week — automatically.## Key takeaways- One screen replaces the Monday Excel cycle- Pipeline, cultivated, and realized revenue in three linked views- Weekly nudge surfaces aging deals on login- 30/60/90-day forecast computed automatically## Who it's forBD organizations and sales ops teams in logistics, brokerage, and global services where weekly Excel distribution is the default reporting motion.