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A Daily Opportunity Engine That Tells Reps Who to Call

April 17, 2026
Opportunity Engine sales dashboard showing an Opportunity Queue with 15 accounts ranked by score, tier, territory, and rep, listing details like account names, contact information, engagement notes, and a View Detail button for each.

The problem

Sales reps still build their day from a generic account list—opening a CRM view, scrolling, and guessing at who's ready to buy. The signal exists in the data, but no one's stitching it together into a prioritized, defensible call list every morning.

What this app does

A per-rep opportunity engine. Each morning the app refreshes a scored, ranked queue of the rep's accounts and prospects, with a readiness flag on accounts crossing a call-now threshold. Click any account to see the score breakdown—which signals drove the ranking—alongside an AI-generated insight that explains in plain language why this account warrants a call today and what angle to lead with. Reps walk into every call with a story.

Key takeaways

  • Daily ranked call list replaces gut-feel prioritization
  • Score breakdown shows why an account is ranked high
  • AI insight gives reps a conversation angle, not just a name
  • Readiness flag highlights accounts at the call-now threshold

Who it's for

Sales leaders and individual contributors at distribution, B2B services, and account-driven sales organizations who want CRM data to drive the day, not just record it.

Give your reps a smarter call list every morning

See how Domo can turn your CRM data into a daily, scored opportunity engine—with AI insights that make every call conversation sharper.

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