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Saved 100s of hours of manual processes when predicting game viewership when using Domo’s automated dataflow engine.

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Cart Abandonment

Cart Abandonment

Tracks behavior in abandoned cart sessions, pinpoints drop-off reasons, and auto-generates personalized recovery emails to re-engage users.

Details
DEPARTMENT
TOOLS / INTEGRATIONS
Google Analytics
Salesforce
PARTNERS
GWC DATA.AI
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Benefits

User behavior during cart sessions is monitored to detect abandonment triggers, uncover likely reasons, and auto-deploy personalized recovery strategies — all based on historical session patterns and marketing performance data.

Problem Addressed:

High cart abandonment rates continue to impact revenue, often due to untracked behavioral triggers such as pricing concerns, user experience issues, or decision paralysis. Manual investigation is time-consuming, and recovery strategies often lack personalization and timing.

What the Agent Does:

Abandonment Behavior Analyzer Agent
Examines cart abandonment sessions and infers key behavioral drivers using historical patterns and clickstream activity.
Reason Classification & Strategy Agent
Categorizes abandonment causes such as price sensitivity, comparison behavior, or UX friction, and suggests recovery strategies.
Personalized Re-engagement Recommender Agent
Generates timely, context-aware follow-up actions to re-engage users and support sales recovery.

Standout Features:

• AI-driven analysis of cart abandonment reasons using user behavior signals
• Categorization of behavioral triggers for targeted action
• Personalized recovery recommendations for each session
• Reduced funnel leakage and improved revenue recovery
• Accelerated campaign execution with system-generated insights for marketing teams

Business Automation
Classification
App Studio
Workflows
Agent Catalyst